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Social Media Management archive · 2026-06-21

Snapshot June 21, 2026 · polled 288× across 3 models

#VendorShare of AnswerConsidered AnthropicGoogleOpenAI
1 Sprout Social 33% [27%–38%] 56% 31% 38% 29%
2 Buffer 26% [21%–31%] 56% 27% 25% 25%
3 Later 17% [13%–21%] 39% 7% 24% 19%
4 Brandwatch 11% [8%–15%] 13% 10% 9% 13%
5 Sprinklr 4% [2%–7%] 9% · 3% 9%
6 Hootsuite 3% [1%–5%] 45% 8% · ·
7 Linktree 2% [1%–5%] 4% 7% · ·
8 Metricool 1% [0%–3%] 14% · · 2%
9 Sendible 1% [0%–3%] 3% · · 2%